Travel Junkie Diary is proud to partner up with VISA on the launch of #NotATourist, an innovative, full-fledged regional campaign aimed at driving international tourism during holidays, and making the summer holidays of cardholders rewarding. Running in key Middle East and North Africa markets until 31 August, 2015. The campaign provides cardholders with real and rich destination-related information to help plan their travel as well as access Visa’s global merchant offers and exclusive promotions.
The campaign invites users to share content on social media using the hashtag ‘#NotATourist’ and will give participants a chance to win a weekly prize of US$500 for submitting pictures, videos or tips on how to find ‘secret’ and little-known spots or experiences in key travel destinations. In August, Visa will announce two Ultimate #NotATourist content contributors who will each be awarded a travel package worth US$5000.
The #NotATourist campaign is designed to inspire travel beyond the regular tourist sites to savour truly local experiences that are the essence of making a destination unique. The campaign is there to help travellers explore destinations as local inhabitants – not as tourists – by providing local knowledge using crowd-sourced digital content that is showcased on Visa’s #NotATourist website and the Visa Explore mobile app. #NotATourist also offers travellers a platform to describe the many facets of a destination by sharing their own images, videos, posts and comments, making them ambassadors or tour guides of their favourite travel spots. Visa will supplement the crowdsourced content with essential travel information and its global merchant offers across destinations.
This week, #NotATourist this week on Travel Junkie Diary, I would love to share a story of the week’s results of #NotATourist and some of my personal favorites
This image is by Claudio Pribyl on Instagram, in Austria
Location: Weiden, Lake Neusiedl (German: Neusiedlersee) in Burgenland Austria
Stand up Paddle Boarding
Taken in the late afternoon on a calm day. No wind. Neusiedlersee is also a top spot for kite surfers and wind surfers, that’s why the ‘surf world cup’ stops at Poddersdorf, Lake Neusiedl
How to get there? By car or train. There is a train from Vienna to Neusiedl am See and Weiden too. By car it’s a 40 min drive from Vienna.